Marketing Systems Building

I design and implement marketing systems for small businesses to turn their marketing into lead-converting machines. Strategy, positioning, content, email, and conversion, all built for you.

I make it easy for you to focus on the parts of the business you know best.

I’ve worked with small businesses since 2022. Going from apprentice to marketing manager in 3 years, and transforming marketing efforts into lead-converting machines.

What’s included in the Marketing System Build Service?

I’m based in Hampshire, England, but deliver for businesses around the world.

This is a focused 8-12 week project where I design and implement your core demand-generation engine.

I also offer a monthly retainer service to fully manage your B2B marketing system for you.

  • Marketing funnel audit

  • Lead magnet build

  • Positioning & target market clarity

  • Content engine

  • Lead magnet strategy

  • Landing page structure

  • Automated Email nurture sequence

  • Monthly newsletter

  • Funnel optimisation

  • Conversion-optimised infrastructure

  • Data analytics support

  • A defined market

  • A clear message

  • A lead capture system

  • An email engine

  • A repeatable content process

By the end of the project, you’ll have:

Case Studies

  • Laptop displaying Gmail loading screen

    Turning Whitepaper Downloads into Warm Leads at Datavault

    Over 2,000 cold subscribers. 70+ whitepapers. One automation system to turn downloads into conversations.

  • microphone with a computer screen in the background

    Launching a Professional Tech Podcast for Business Thinking

    Planning, recording, editing, and publishing a professional podcast that is a content machine.

  • Marketing and Delivering Multi-Day B2B Conferences for Data Vault User Group

    Planning and marketing for two in-person B2B conferences hosted in London (2023 & 2024), each attracting ~150 attendees.

  • Growing 3 B2B LinkedIn Accounts with Zero Ad Spend

    Built and executed a full-stack organic social media strategy across three B2B brands, generating over 2,200 new followers, and 1,000+ posts.

Why Work With Rhys Hanscombe?

With 3.5 years in B2B tech, I progressed from apprentice to Marketing Manager, now owning end-to-end strategy across positioning, lead generation, email, content, events, and website performance.

I’ve led a full rebrand, built repeatable marketing funnels generating consistent qualified inbound leads, increased email open rates from ~20% to ~37.5% through segmentation and copy, scaled LinkedIn growth by 300%+, and planned and delivered multi-day conferences tied directly to commercial objectives.

I believe positioning is the first point of call, systems beat campaigns, and marketing must connect to the wider business.

That’s why I only offer one service: building structured marketing systems designed to compound and return your investment exponentially.

I can also get your brand seen by thousands of people by driving around in circles.

Next Steps